Archive for April, 2014

FYI: Get the LD on Your UVP

Posted: April 11, 2014 in Uncategorized

The Daily Post

No, I’m not talking about a kind of sunblock; I’m talking about a UVP, or “unique value proposition.”

Does it sound kinda business-speak-esque? Okay, yes, a little — but it doesn’t have to be. Here’s the skinny on UVPs, what they do, and how having one helps your blog.

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